Many companies do not lay out objectives and measurable goals before they build their new site.
We believe that the most important objective for any website is that it helps you sell and make more money. But you don’t have to have an eCommerce store to reach this goal…
- A consultant may have a blog that engages prospects for weeks, months, or event years, before they finally decide to move forward.
- A law firm that networks to drive new business may build a website with videos and comprehensive professional and personal information about the attorneys to support relationship building.
- A restaurant in Barrington may want their website to show up in Google when someone types “Barrington Restaurants”.
- A coach might want to display their books and TV appearances to position themselves as a sought after expert.
To summarize, anyone can sell on the web, and everyone should. But the truth is that other web design companies without a marketing and end-user focus just don’t have the resources to make this happen for you. You need a company like Richterworks – dedicated to beautiful websites that sell!